Ten years of development work, SEK 20 billion in investments
More than 10 million kilometres of test driving
Global launches in five phases
40,000 customers to be invited to experience Scania’s range first-hand on site in Södertälje
A strong focus on customer profitability, through precisely customised transportation solutions in the form of sustainable products and services
The new truck delivers 5% lower fuel consumption on average
Scania’s entire range is re-defining the market’s view of the term ‘premium’
Scania is introducing a new truck range, the result of ten years of development work and investments in the region of SEK 20 billion. With the new range, Scania is extending its offering and can now, thanks to its unique modular system, supply more performance stages, connectivity and a comprehensive palette of productivity-enhancing services as well as sustainable transportation solutions that are precisely customised for each type of customer in the highly competitive transportation industry. The promise is that Scania’s customers will always be able to carry out their work in the most sustainable and profitable way, regardless of industry and area of application.
“It is undoubtedly the biggest investment in Scania’s 125 year history,” declares Henrik Henriksson, President and CEO of Scania. “It is with hearts bursting with pride that my colleagues and I are now presenting the products and services that will bring Scania to new levels regarding market shares and carry us far into the next decade.
“Today we are not just launching a new truck range but also a unique, ingenious toolbox of sustainable solutions in the form of products and services that Scania is first in the industry to be able to deliver – and I feel I can claim this with confidence. We are focusing firmly on our main task: to give our customers the necessary tools for achieving profitability in the one business that really means something to them, namely their own.”
Production of the new trucks starts immediately at Scania’s final assembly plant in Södertälje. Initially the focus will be on vehicles and services for long-haul transportation, but additional options will be continually introduced as more Scania plants readjust and additional options emerge.
“There is a tremendous amount of development work by our engineers behind this introduction,” emphasises Henrik Henriksson, Scania’s President and CEO.
“The most noticeable features are of course the new cabs, but the real innovation is that we are now introducing new technologies, services and insights that will help our customers gain an overview of both their costs and their revenues. Our goal is for our customers to be able to achieve sustainable profitability, regardless of assignment type or the conditions in which they work. Our customers’ vehicles always constitute a link within the bigger picture; Scania embraces this through quality, accessibility and a range of physical or connected services. Our new range of products and services redefines the term ‘premium’ within the truck industry.”
Scania is launching its new range in phases, with a clear focus on various customer segments and according to a carefully planned schedule. The introductions will continue after the first unveiling in Europe, with more customer options, before the entire process concludes with simultaneous launches on markets outside Europe. Among the improvements Scania is introducing, one that is particularly noticeable is a 5% reduction in diesel fuel consumption, thanks to factors such as improved powertrains and better aerodynamics.
The express goal is for at least 40,000 customers and prospective customers to have test driven the new vehicles themselves in connection with the launches, and to have been introduced to Scania’s entire range, covering everything from sustainability optimisation to financing, insurance and maintenance. Other channels are online communication, the media and Scania’s approximately 1,700 dealers in more than 100 countries. The unveiling was held earlier tonight in Paris, live in front of roughly 1,500 special guests and globally to the online community.
“The new generation Scania delivers on all points in our strategy to be a leader in sustainability, to be the driver favourite and to generate the best profitability for truck owners in the industry,” says Scania’s President and CEO Henrik Henriksson. The company will unveil the first models in its new truck generation later today.
The investment in the new truck range is the largest ever in the company’s 125-year history. In total, SEK 20 billion has been invested in the development of new products and services and in the production.
The new truck generation has been developed at Scania’s Technical Centre in Södertälje, Sweden, by nearly 4,000 employees out of the company’s total staff of 18,000 in Sweden.
In Oskarshamn, in the southern Swedish province of Småland, Scania has completed its largest single industrial investment in two decades. More than SEK 2 billion has been invested, including in a new priming painting shop and in a new bodybuilding workshop.
In Scania’s new truck generation, the share of Swedish-manufactured parts and components is also higher than in the current one. Including Scania’s own production, the automotive industry in Sweden stands nearly half of the total added value from production.
The launch of Scania’s new trucks takes place this evening in the presence of specially invited guests in Paris but can also be watched live online on www.nextgenscania.com or via Scania Group on Facebook. The webcast starts at 19.40. There is great interest in the launch online ─ more than 35,000 people have already signed up for a reminder about the webcast.